Updated November 2026. Prices are taken from each vendor’s own pricing page on 2 November 2026. We make Repuso, one of the platforms below.
Agencies sell review management under their own brand: clients log in to your dashboard, get reports with your logo, and never see the vendor’s name. What separates the platforms is the price per client, how far the white label goes, and how much of the work (review requests, replies, widgets) sits in one place.
Our pick: Repuso
For most agencies, Repuso is the best choice:
- Lowest cost per client: a white-label account from $19 a month, then $3 per client.
- Everything for reviews in one place: reviews from 50+ sites, website widgets, review requests by email and SMS, Google review replies and reports.
- Fully under your brand: your logo, domain and dashboard; you set the prices and bill clients yourself.
- Each client gets their own login, and you choose what they can see and do.
- AI Visibility included as an upsell: show clients whether ChatGPT, Gemini and Google recommend them, in white-label reports.
Start a free 10-day trial · White-label review management
What it costs at your size
Repuso, billed yearly: $19 a month plus $3 per client.
| Clients | Repuso per month | Per client |
|---|---|---|
| 10 | $49 | $4.90 |
| 50 | $169 | $3.38 |
| 100 | $319 | $3.19 |
For comparison: Reviewshake’s Agency bundle is $159 a month billed yearly for up to 10 clients, and Vendasta’s white-label portal starts at a $499 monthly minimum before reputation products.
Quick picks
- Best overall for agencies: Repuso. Lowest per-client cost and the full review toolkit under your brand.
- If you resell listings, ads and websites too: Vendasta, with high monthly minimums.
- If local SEO is your main service: BrightLocal, with reviews as one part of the suite.
Price and white label at a glance
| Platform | Agency price | Per client or location | White label |
|---|---|---|---|
| Repuso | $19 / month billed yearly ($23 monthly) | +$3 per client sub-account ($4 monthly) | Your brand, domain and dashboard; resell at your own prices |
| Reviewshake | Agency $199 / month ($159 billed yearly) | 10 clients and 25 locations included, then $30 per location | Your domain, logo and sender emails, branded dashboards and reports |
| Grade.us | Agency: quote (10+ seats) | Multi Location $60 per location | Basic white label on all plans; premium (dashboard logo) $440 / year on Agency |
| Vendasta | Professional $499 / month minimum | Reputation products billed per location | White-label client portal from Professional; Starter is co-branded only |
| BrightLocal | Grow from $49 / month billed yearly for 1 location | Price rises with each location tier | White-label branding on reports and tools |
The platforms, one by one
1. Repuso (our pick)
Repuso gives each client a sub-account under your brand: their reviews from 50+ sites, widgets for their website, review requests by email and SMS, Google review replies, and reports. You set your own prices and bill clients yourself.
- Price: Agency from $19 / month billed yearly ($23 monthly), plus $3 per client sub-account ($4 monthly). Pricing.
- Per client: you decide which clients can connect Google and reply to reviews, and each client gets their own login.
- Extra: AI Visibility, with white-label reports on what ChatGPT, Gemini and Google say about each client.
- Why it wins: the lowest cost per client here, with requests, replies, widgets and reports in one white-label dashboard.
White-label review management · Agency partner program
2. Reviewshake
White label only on its Agency plan, priced as a bundle.
- Price: $199 / month, or $159 / month billed yearly, with 10 client accounts, 25 locations and 15 users; extra locations $30 / month each.
- Compared with Repuso: 10 clients cost $159 a month on Reviewshake and $49 on Repuso.
3. Grade.us
Focused on review funnels and review requests.
- Price: Small Business $99 / month; Multi Location $60 per location (2 to 10); Agency is quote-based with 10+ seats. Premium white label is $440 / year on Agency.
- Compared with Repuso: agency pricing needs a sales call; Repuso’s is published and starts at $19.
4. Vendasta
A full white-label platform for agencies that resell many digital products.
- Price: Starter $99 / month minimum (co-branded only), Professional $499 / month minimum (white-label client portal), Premium $999 / month minimum. Reputation products are billed per location on top.
- Compared with Repuso: built for broad resellers; for reviews, Repuso costs a fraction of the minimum.
5. BrightLocal
A local SEO toolkit with reputation management on its Grow plan.
- Price: Grow $65 / month, or $49 / month billed yearly, for 1 location, rising by location tier (for example $87 / month for 2 to 5 locations).
- Compared with Repuso: priced per location for an SEO suite; Repuso is $3 per client for reviews.
How to choose
- Price it at your real client count. Work out the monthly cost at 10, 50 and 100 clients; per-location pricing and bundles grow quickly.
- Check how far the white label goes. Login page, custom domain, emails from your address, reports and widgets.
- Check who bills the client. On Repuso you resell at your own price.
- Look at the daily work. Review requests, replies and widgets in one place save more time than any single feature.
Questions
What is the best white-label review management software for agencies?
For most agencies, Repuso: the lowest per-client cost, reviews from 50+ sites, widgets, review requests and Google replies in one dashboard under your brand.
What is white-label review management?
A review platform your agency resells under your own brand. Clients see your name, logo and domain, not the vendor’s.
Can clients log in themselves?
Yes. On Repuso each client gets a sub-account, and you choose what they can see and do.
Prices: Repuso, Reviewshake, Grade.us, Vendasta, BrightLocal, checked 2 November 2026. See also: best review widgets for WordPress, best AI visibility tools for local businesses.